News 15 December, 2020
Meet William Easton – new Head of Futuregames
“It’s obvious that the games industry is the most dynamic and rapidly changing business today and to have the chance to help lead one of the world’s best schools is of course both incredibly exciting and a real honour,” says William Easton, new Head of Futuregames.
The games industry is growing rapidly, with Swedish games studios continuing to make a real mark in the global arena. Changemaker Education today announces the appointment of William Easton as the new Head of Futuregames, one of the world’s leading games schools. For the games industry to keep excelling, it increasingly needs to attract more diverse perspectives and talents, something Easton sees as critically important for his new role.
“It’s obvious that the games industry is the most dynamic and rapidly changing business today and to have the chance to help lead one of the world’s best schools is of course both incredibly exciting and a real honour,” says William Easton.
Easton has a 30-year track record in education having been the Head of Berghs School of Communication and Deputy head of Forsbergs, as well as teaching at Konstfack, KTH, Södertörn University and elsewhere. He has also taught at leading design and communications schools in the US, UK, Canada, Poland and Turkey.
“I have watched Futuregames grow with considerable admiration; from when it started at Berghs back in 2008, to where it is today, with almost 600 students across Sweden. It is clearly one of most innovative and branch-savvy schools in Europe producing some of the most creatively accomplished graduates imaginable,” Easton continues.
Every eighth person in the world has played a game produced by a Swedish games company, according to the industry organization Swedish Games Industry. Futuregames accounts for more than 10% of all people working in the Swedish games industry today. The school is in a position to not only make an impact on the games industry, but also reach billions of players globally.
“What I see from the industry side, is the need for creativity, diversity, difference and flexibility in an incredibly competitive environment that seems to change and mutate almost daily. I am convinced that Futuregames can not only answer those needs but also help push the games industry itself into new ways of thinking,” Easton says.
Easton has worked in games education in the last couple of years and has come to know the games industry both through education as well as in the industry itself. With a 27% revenue growth in the industry in 2019, Easton is convinced there is enormous potential for Futuregames to expand nationally and internationally.
Easton is appointed new head of the school at a time when Futuregames is looking to grow internationally. Following a national expansion, the school currently has five hubs in Sweden; Stockholm, Gothenburg, Boden, Skellefteå and Karlstad. Plans are well underway for new establishments in Norway, New Zealand and beyond.
”We are excited to have William Easton join us as the new Head of Futuregames, especially at this point and time when Futuregames is establishing itself in new regions. We want the school to continue growing at the same pace as the games industry. Games are born international, and so we too need to act globally and find new collaborations. This is where William, with his international background in educations, is an important player in the continued growth of the Futuregames’ brand,” says Tom Løyche, CEO Changemaker Educations and Futuregames.
“This is the most exciting industry right now, and one reason for that, is that it hasn’t settled in any given form or way of working yet. It reminds me of the advertising industry back in the 80s, where no one really knew what it was supposed to be or where it was heading,” Easton says and continues.
“What strikes me is that the games world is open to so many voices. From brilliant technical innovators and skilled designers to artists pursuing their own unique visions; the industry is as diverse as the billions of gamers it serves. An education is of course a collaborative process with the students, teachers and the industry. As a school we must embrace and champion difference and at the same time encourage the individuality of every student!”
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